It’s Black Friday.
Our feeds are flooded with sale offers designed to start the Christmas retail frenzy with a festive bang. Don’t get us wrong, we love a special deal as much as the next person but against the authentic season message ... for us, mindless consumerism is getting exhausting.
At Dwell Store we want to share a different purchase message. A people focused. Quality focused. Unique design focused ... Approach to giving.
HOW TO #GIFTDWELL
NO TO SALE FOR SALE'S SAKE
Here's an insider retail tip ... SALE is used to clear product that is either overstocked, old or not being well received. Ie. The product is not selling so it needs some help! SALE can be a great thing if you've had your eye on an item for some time and the stars have aligned to give you that very last piece at a special deal ... BUT if you're tempted to buy something just because it's on sale, it's best to walk away.
NO TO BUYING ON CREDIT
Good deal or not, if you're buying on credit, it's not a good thing. Quality lasts long past the amount of time it will take you to save the purchase amount. If your giving and buying on credit, your friends and family would never want that for you.
NO TO COPIED DESIGNS
Fashion, furniture, lifestyle pieces ... the Australian market is rife with mass produced copies. By supporting original design you're more likely to be choosing a quality item and ethical manufacturing practices.
SAY YES ; GIVE FOR NEED AND PURPOSE
Take time to think about the person your gifting! Who are they? What do they value? What is their lifestyle like? What is their aesthetic and style? The more aligned you can gift to the receiver, the more likely they will love and use your gift.
SAY YES ; CHOOSE QUALITY
SAY YES ; GIFT WITH LOVE
Alongside the gift itself is the art of of actually giving. Wrapping, a beautifully worded card, a special experience to enjoy alongside the gift ... all count towards a memorable #GiftDwell moment.
