"Life's too short to wear boring socks."
So said one of our customers recently with a generous collection of Happy Socks in front of her.
We concur. We absolutely concur.
#DwellCreatively
This year, Happy Socks is celebrating it's 10th year brand anniversary. Launched in the Spring of 2008, two friends had a vision ...
TO SPREAD HAPPINESS BY TURNING AN EVERYDAY ESSENTIAL INTO A COLOURFUL DESIGN PIECE.
With a rigid Scandinavian standard of ultimate quality, craftsmanship and creativity the duo has pollinated the world over with their unique aesthetic.
VIKTOR TELL
CREATIVE DIRECTOR OF HAPPY SOCKS
Viktor worked as a graphic designer and an illustrator for several years before finding his place in the fashion world. Inspired by colourful, playful patterns and designs, he is influenced by the daily everything and nothing when designing the Happy Socks collections. His motto: "All play, no work" accurately shows what the label is all about, turning a simple and overlooked product into a fun, creative, expressive success story.
MIKAEL SÖDERLINDH
CEO OF HAPPY SOCKS
Mikael worked in the advertising industry for 10 years before he and long-time friend Viktor Tell started their Happy Socks adventure. Mikael wanted to develop a product on a global market and build his own brand from A to Z; all driven by a clear strategy and business know-how. Integrating the corporate structure with a personal touch, Mikael runs Happy Socks by allowing creativity to evolve and grow without interference.
#DWELLCREATIVELY
Happy Socks features an almost endless variety of designs, using a broad spectrum of colour combinations and original patterns.
Collaborations are an important part of Happy Socks.
The brand is committed to working with the best and most creative designers and corporations and have worked alongside people, businesses, fashion houses and hospitality experiences such as Paris St. Germain, Snoop Dog, Billionaire Boys Club, David LaChapelle, Adidas, Minecraft and The Standard Hotel.
SHOP the latest collaboration with Wiz Khalifa.
#DwellConsciously
In addition to the brands creative focus, we love the commitment Happy Socks makes to ethical production and the environment.
"Happy Socks ensures that its suppliers have high standards by keeping close contact with all of them through regular visits and controls at all their factories. Although Happy Socks does not own any of the factories making its products, it does not mean we are not responsible for how they operate."
Happy Socks – Happy People
"From people in the head office in Sweden, to behind the scenes in production, all the way to customers worldwide. To make sure that this is something guaranteed all the way, we only work with suppliers who agree to sign our Code of Conduct. This Code of Conduct is a clarification of our requirements for environmental and social equity."
[ Spring.18 CREATIVE DIRECTION by Art-Work Agency ]
